Rockit Global continues to be recognised around the world for its marketing strength through two recent marketing award wins.
The first was the TVNZ New Zealand Marketing Awards 2023 which saw Rockit’s Global Marketing Team win the Team of the Year for its collaboration across the entire business to drive Rockit results and growth in a challenging year.
Rockit General Manager Global Marketing, Julian Smith commented “led by the marketing team, Ready. Set. Rockit. became a call to arms to drive out culture across the business, while also localising in key markets to engage consumers and create value added marketing. We couldn’t be prouder to accept this award which is a credit to the entire Rockit supply chain – from our growers, to our orchard, packhouse, office and global teams – in a tough year.”
The second was the Asia Fruit Logistic Awards 2023, which recognises outstanding achievement in Asia’s fresh fruit and vegetable business. Rockit took out the ‘Marketing Campaign of the Year’, for its innovative efforts in China, where it collaborated with world-leading entertainment franchise, Pokémon, on an extensive omnichannel campaign.
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